Module 1: Marketing Tools & Tips for Success

1.0 Determine Your Goals
1.1 Create Your Persona or Voice
1.2 Decide On Your Platforms
1.3 Establishing A Social Media Manager
1.4 Coordinate with Customer Service
1.5 Create a Predetermined Crisis Management Plan
1.6 Stick to the Script
1.7 Build Relationships With the Media
1.8 Find Your ‘Evangelist’
1.9 Stay Informed Part 1
1.10 Stay Informed Part 2

Module 2: Marketing Tools & Tips for Success Cont’d

2.0 Bitly
2.1 Woobox
2.2 Woobox Cont’d
2.3 HootSuite
2.4 HootSuite Cont’d
2.5 Storify
2.6 Social Media ‘Rules’ and Tips
2.7 Social Media Conclusion
2.8 Tweetdeck – Boolean Search

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IT UpSkill courses include:

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